The Rockefeller Habits Rock by Rock - The Number 1 Priority

We have covered off the two habits relating to People and the two habits relating to more strategic concerns so now we will move our focus onto the Execution focused habits. We'll start with the second of the 10 habits which is all about your number 1 priority.

Whilst you need to be crystal clear on your long term direction and destination, it is just as important to know what your focus is for the next 90 days. Every quarter, you need to be very clear on what is the most important thing to achieve over the quarter even if you have identified more than one priority for the quarter.

As part of your quarterly planning you will identify 3 - 5 priorities for the quarter. You need to make the call on which is the most important of these and should assign a critical number that can be tracked to show how you are tracking on completing the priority.

The second of the Rockefeller Habits reads:

Everyone is aligned with the #1 thing that needs to be accomplished this quarter to move the company forward.

  • The Critical Number is identified to move the company ahead this quarter.
  • 3-5 Priorities (Rocks) that support the Critical Number are identified and ranked for the quarter.
  • A Quarterly Theme and Celebration/Reward are announced to all employees that bring the Critical Number to life.
  • l Quarterly Theme/Critical Number posted throughout the company and employees are aware of the progress each week. 

The concept of a "Critical Number" comes from Jack Stack's classic book "The Great Game of Business: The Only Sensible Way to Run A Company". In his book he highlighted that even if there is more than one priority for the quarter, one of these will be more important than the others (even if just slightly so). This priority is the one that will make the other priorities (or priorities following in subsequent quarters) easier. Base your critical number on this priority so that you can apply focus on getting this done over the quarter.

The habit then goes on to stress the need for a theme that brings the priority (and the critical number) to life. This theme needs to be something that the company will swing behind to ensure it gets done.

Finally, the habit stresses the need to communicate this priority/theme/critical number so that all employees are aware of it and are very clear on how you are tracking on completing it over the quarter.

In the next article in this series, we will move onto the importance of getting communication rhythms established based on quick and accurate communication of information.

Posted by : ged | On Tuesday, 28 August 2018 | Modified On Monday, 03 September 2018


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